Monday 5 November 2012

Object, Space and Communicate: An introduction to Design



 Jurgen Bey: Work Sofa PROOF, 2008.
United Colors of Benetton, Advert, 1996.

Tejo Remy: 'You Can't Lay Down Your Memory' Chest of Drawers,1991 (Droog Design)


Aitor Throup: 'On the Effects of Ethnic Stereotyping' (AKA '22 July 2005'), Spring/Summer 2013 Collection.


Neasden Control Centre: http://neasdencontrolcentre.com/

[DESIGN] Rationale

This introductory project will broaden your awareness of contemporary design practice and help you to think conceptually in response to a given theme. Design is a very broad term. It covers a diverse range of fields from Product Design to Architecture, Applied Arts and Crafts (Glass/Metal/Ceramics) to Interior Design, Graphic Communication Design and Packaging to Fashion Design, Interactive Design and New Media. All design follows a similar process, a principle of solving problems by using appropriate and varied media determined by the brief.

In all these specialist areas there are certain skills that are universal:

      They are visually creative activities
      They address human needs and often have a social agenda
      They require problem solving and lateral thinking
      They should challenge convention and develop tradition
      They require a good understanding of materials and process
      They involve communication and working with other people
      They often address design briefs set by others
      They require strong verbal and visual presentation
      They often consider form and function in equal measure




Student sketchbook and design development work: Seating/Furniture Project.

Resources
Craft knife, steel rule, paper, card, masking tape, digital camera and a selections of other materials for 2D and 3D work. A newspaper and a magazine - to be used for collage.

Research
If you have time, you can begin some research into the following processes, themes and design outcomes:



Score – Cut – Crease – Fold – Pleat  – Hinge – Loop – Slice – Balance – Unfold – Twist – Flex – Comfort – Shelter – Contain ­– Scale ­– Domestic – Environment – Consume – Space – Message – Package – Product – Garment – Architecture – Advert – Interior/Exterior – Accessory – Furniture...









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